Obiweb488276841

Programmation informatique

rue des Chevries (Bat Autoneum ZAC des Chevries) 78410 Aubergenville

Indice de confiance

Laissez un avis

Chiffre d'affaires 2013

456,8 k€

Gérant

Gilles

D.

Effectif 2017

3 à 5

Ancienneté

13 ans

Indicateurs

À propos

WSI is the world's largest network of digital marketing consultants. We use our knowledge and expertise to make a difference for businesses everywhere.
WSI’s mission is making a difference in the lives of people the world over. We do this by providing our clients with internet marketing services that provide… value to their business and deliver them a return on their investment while they sleep. Making this sort of difference in the lives of our clients brings our WSI Internet Marketing Consultants extreme pride in what they do and this same level of pride is also felt by the suppliers in our WSI eMarketplace who help to deliver these solutions to our clients. Our mission statement is also ingrained into the staff at our corporate head office that look to bring the very best WSI Internet Franchisees onboard and provide them with the systems, tools and resources needed to help them run their WSI business successfully. Afficher la suiteSource : Facebook

WSI Franchise:Discover the Professional Freedom, Independence and Control You've Been Looking for with the World's #1 Internet Franchise.Source : Twitter

WSI is a global network of digital marketing Consultants. We believe the Internet has the power to transform any business. @wsiworld #embracebetterSource : Instagram

WSI est le plus grand et le plus innovant réseau d’agences de marketing digital au monde. Nous savons développer le potentiel d’Internet au meilleur coût.Source : Site web

Conception, réalisation, conseil et formations pour des solutions informatiques.Source : BODACC

L'effectif de Obiweb était de 3 à 5 employés durant l'année 2017. Elle dispose de 2 marques déposées, dont les marques digital summit et mobile tag. La structure appartient au secteur de la programmation informatique, le code NAF correspondant est 6201Z. Obiweb a pour n° de SIREN : 488276841. Le n° de TVA qui lui est lié est : FR70488276841. Le capital de cette entreprise était de 9 500 € en 2011. Obiweb a pour Gérant Gilles D.. Le lieu de son exercice se situe dans la ville de Aubergenville. Son exploitation a commencé durant l'année 2006. La société Obiweb a un indice de confiance de 93/100, cet indice se base sur plusieurs critères. L'entreprise Obiweb est présente sur quelques réseaux sociaux, Facebook ainsi que Twitter. Vous pouvez découvrir la page Facebook de cette société sous la dénomination de wsiworld et sur Twitter sous la dénomination de wsifranchise. Une structure relativement énergique sur le net, elle a 614 adhérents sur Twitter ainsi que 10270 likes en ce qui concerne Facebook.

Fiche d'identité

  1. Type Société à responsabilité limitée (SARL)
  2. Date de création 10/01/2006
  3. Effectif 3 à 5 (2017)
  4. Capital social 9 500€ (2011)
  5. Chiffre d'affaires 456,8 k€ (2013)
  6. TVA intercommunautaire FR70488276841
  7. Numéro de SIREN 488276841
  8. Code NAF Programmation informatique (6201Z)
  9. Statut SIRENE Active
  10. Statut RCS Immatriculée (31/01/2006)

Contacts

Site web

Site internet de Obiweb

Réseaux sociaux

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Dirigeant Obiweb (1)

Âge moyen des dirigeants

58 ANS

Durée moyenne de mandat

3 ANs 9 MOIS

Parité

0%100%
  • Gilles D.

    Gérant

    2016 - Présent

    En poste

    @ PRO

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Employés Obiweb (2)

  • Gilles D.

    Master-Franchisé National WSI Internet Marketing ► Développement / animation réseau de franchisés

    @ PRO

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Chiffre d'affaires, bilans Obiweb (1)

Durée de l'exercice comptable : 12 mois

Comptes annuels confidentiels

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PRO

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Annonces légales (10)

  • Dépôt des comptes

    24 août 2017

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2016) avec une déclaration de confidentialité au greffe du tribunal.

  • Dépôt des comptes

    17 août 2016

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2015) avec une déclaration de confidentialité au greffe du tribunal.

  • Dépôt des comptes

    30 juil. 2015

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2014) avec une déclaration de confidentialité au greffe du tribunal.

  • Modification

    18 mars 2015

    Le siège social est changé d'adresse ; elle est désormais Bâtiment Autoneum Zac des Chevries - Rue des Chevries - 78410 Aubergenville.

  • Dépôt des comptes

    19 févr. 2015

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2013) au greffe du tribunal.

  • Dépôt des comptes

    2 sept. 2013

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2012) au greffe du tribunal.

  • Dépôt des comptes

    5 juil. 2012

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2011) au greffe du tribunal.

  • Modification

    20 déc. 2011

    Le siège social est changé d'adresse ; elle est désormais 6 avenue de la Mauldre - Zac de la Couronne des Près - 78680 Épône.

  • Dépôt des comptes

    31 mai 2011

    L'entreprise a remis ses comptes annuels et rapports (la date de clôture est fixée au 31/12/2010) au greffe du tribunal.

  • Modification

    3 févr. 2011

    OBIWEB a procédé à une augmentation ou réduction de capital, la nouvelle valeur étant 9 500 € (et l'ancienne valeur inconnue).

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Marques déposées (2)

  • digital summit

    30 déc. 2015

    30 déc. 2025

    Marque enregistrée

    mobile tag

    26 avr. 2011

    26 avr. 2021

    Marque enregistrée

Répartition par classe des marques

Classe principale

La catégorie la plus utilisée est la classe 35, à savoir "Publicité, gestion des affaires commerciales, relations publiques".

ClasseNb de marques
35 2

Adresse Obiweb (1)

  • Obiweb - Siret : 48827684100035 (siège social)

    Actif

    rue des Chevries (Bat Autoneum ZAC des Chevries) 78410 Aubergenville

    Programmation informatique (6201Z)

    1 oct. 2014

    3 à 5

    Siret : 48827684100027

    Fermé

    6 avenue de la Mauldre (ZAC de la Couronne des Pres) 78680 Épône

    Programmation informatique (6201Z)

    1 mars 2011

    1 oct. 2014

  • Siret : 48827684100019

    Fermé

    4 chemin de la Mare aux Chevaux 78680 Épône

    Programmation informatique (6201Z)

    10 janv. 2006

    1 déc. 2011

Trafic du site web

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Réseaux sociaux Obiweb (4)

Vidéos Obiweb (50)

  • 6 Essential Elements for a Successful Digital Marketing Strategy

    20 janv. 2015

    WSI Digital Marketing Video Series - In today’s crowded digital marketplace, it’s becoming harder than ever to stand out amongst the sea of competitors – and with so many online advertising options, what is the best use of your marketing budget? The key is to develop a customer focused digital marketing strategy. Here are 6 essential elements of a digital marketing plan which will help you stand out from the crowd.

  • Competitor Analysis: Your Roadmap to Online Success

    21 janv. 2016

    WSI Digital Marketing Video: WSI Digital Marketing Video: Digital marketing has revolutionized how businesses can increase sales, and cultivate long-term relationships with their audience. A great way to accelerate this growth is by conducting a competitor analysis. A competitor analysis is an in-depth review of a wide range of web data that reveals your competitors' digital marketing strategies and tactics, enabling you to gain an advantage by learning from both their strengths and weaknesses. Here are 5 key areas that an effective competitor analysis should include. 1. Website Content Benchmarks A closer inspection of competitor websites can provide focus on how to gain the advantage in your market place, by identifying factors such as mobile ready content, frequency of new content as well as level of social media engagement. 2. Search Engine Optimization Using online search tools, you can not only identify the key phrases that your competitors are targeting, but also pinpoint how to formulate your website content and link building strategy to gain maximum search exposure. 3. Pay-Per-Click and Remarketing Spending money on paid search without relevant search data can lead to unnecessary over-spending. A professional competitor analysis will act as a guide for your campaign, including calculating your cost of customer acquisition. 4. Social Media Engagement Monitoring your competitor’s historical social media engagement can be very informative – it not only indicates which social media platforms attract your target audience, but also which content formats consistently drive the most engagement. 5. Lead Nurturing Calls to Action Examining the architecture and style of competitor calls to action can give you a head start in better understanding and then leading new customers through their buying cycle. In conclusion, effective marketing is all about ongoing testing, but testing can be accelerated through smart research, like a competitor analysis. If you would like to conduct a professional competitor analysis for your business, get in touch with your local WSI Digital Consultant: wsiworld.com/get-in-touch-with-an-expert

  • Your Big Idea Powered by WSI

    10 janv. 2017

    Your business isn’t just a place to work. It’s an idea brought to life with great execution. You know your market is changing, because the world is changing. And you know you’re ready to reach more of the world with your idea. With your business. We are WSI and we believe in the power of an idea. We understand that ideas change the world and we know how to leverage the power of the internet to help you do it. We’re a global digital agency who celebrates entrepreneurs and business leaders like you, and we, along with our partners, change the world everyday. Yeah, we’re pretty well connected. We’ve been around for over 20 years. That’s like 140 dog years. Or in internet years, it’s forever. We know that your business should have the same resources as the big guys. Like a Swiss Army knife, we have the tools for a business of any size, with everything you may need now, AND what you might need later. Without having to take what you DON’T need. Your business started with a great idea and your hard work. Now it’s time for us to work hard to make your great idea... a great BIG idea. We simplify the internet. WSI

  • 5 Digital Trends to Get You Ahead in 2015

    31 oct. 2014

    WSI Digital Marketing Video Series - 5 Digital Trends to Get Ahead in 2015. A key factor in gaining the advantage over your competitors is to identify significant Digital Marketing trends - then use those trends to take steps to improve your buyer’s experience, and increase their engagement. In this video we highlight the 5 important digital marketing trends to be ready for so you can get ahead in 2015.

  • WSI Digital Insider Series EP 01: Digital Marketing Strategies with Dan Monaghan

    27 janv. 2015

    Welcome to WSI’s Digital Insider Podcast Series, where each episode we’ll be interviewing a marketing expert and top influencers in the digital marketing space to help you stay up-to-date on the latest trends and tactics. During this first episode in our podcast series, we’ll be talking about how to effectively define your digital marketing strategy and important considerations you will need to make along the away. Our expert during this show is Dan Monaghan, Co-founder of WSI. Dan is a sought-after speaker on topics such as digital marketing and business strategy and has the unique ability to foresee emerging trends and capitalize on them. We can’t think of anyone better to kick off WSI’s Digital Insider Series. So sit back, relax and we hope you enjoy the session!

  • 5 Steps to Securing Top of Mind Brand Loyalty

    18 sept. 2015

    WSI Digital Marketing Video: The goal for any business in a competitive market place is to grow a loyal customer base that actively engages with your brand. A digital marketing plan will provide a foundation to turn customers who make infrequent purchases into devoted fans who keep on buying. Here’s a 5 step strategy to achieving better brand loyalty.

  • WSI Home Office Holiday Message

    20 déc. 2016

    Happy Holidays from WSI Home Office

  • WSI Digital Marketing Mix

    23 sept. 2016

    Are you concerned you’re not achieving the best online results for your business? Are you overwhelmed with the seemingly limitless choice of digital marketing options? Then let’s simplify how to achieve the best digital marketing mix which will take your online results to the next level. The following best practice digital marketing methods will generate growth by building on four key areas of focus; insightful market research, effective customer acquisition, value added communications and lasting brand loyalty. 1. Your starting point should be to evaluate where you are now, and then to plan your strategy. 2. Now you have your digital marketing blueprint, you can assess the effectiveness of your existing web presence, so you can start attracting your target audience through a program of Constant Content Creation. 3. The next step is to promote your content across the search engines with Adaptive SEO™. 4. Paid advertising can also get your message seen in the right places, by the right people at the right time. 5. Social Media is key to engaging with potential customers, as well as managing your online reputation. 6. Now you’re ready to convert visitors into leads, and leads into customers using a combination of marketing automation processes that do the heavy lifting for you. 7. Finally email, which is still a very cost effective marketing medium for achieving more sales and building brand loyalty. Each part of your digital marketing mix is brought together by a routine of monitoring, testing and improving. By using the right combination of tried and tested, best practice methodologies we have talked about in this video, your local WSI Digital Marketing Consultant will bring global expertise to your market, developing a marketing blueprint that will drive results for your business. WSI’s extensive network of experienced marketers means each local WSI team is well equipped to apply their knowledge of the most beneficial online trends, techniques and technologies to grow your business. So if you would like help achieving the perfect digital marketing mix for your business, get in touch today. www.wsiworld.com

  • Improve Customer Engagement with Inbound Marketing

    13 août 2015

    WSI Digital Marketing Video - It is harder than ever to stand out in your Marketplace. Inbound Marketing helps you stand out because you really are helping the customer, rather than trying to sell them a product. By focusing on becoming a trusted source of information for the customer, you ensure you're the person they'll come to for help. Here are 5 tips to help with your inbound success.

  • Increase Leads & Sales with Digital Advertising

    17 juin 2016

    WSI Digital Marketing Video Series: A properly managed digital advertising campaign can be a fast and efficient way to drive new leads and sales to your business - but how do you know which online advertising strategy you should use and when? Step 1. Identify the Right Search Criteria Selecting the right keyword search terms is vital for a successful ad campaign. In addition to keyword selection, increasingly sophisticated advertising networks also make it possible to target by location, interests, income, age and more. Step 2. Advertise On the Appropriate Ad Networks A better understanding of your ideal customer will mean you can maximize your advertising budget by selecting to display your ads on the most responsive advertising platforms. Step 3. Put Campaign Tracking in Place You can now optimize your campaigns by tracking which keywords and networks are converting the best. You can also connect your ads to your marketing automation process in order to track and nurture leads over time. Step 4. Carry Out Split Tests You can compare and improve your online ads by A/B testing your offers, landing pages and Calls to Action. Measuring the impact split test changes have on your campaign results will take the guesswork out of improving your campaign conversion rate. Step 5. Measure, Improve, Repeat You can’t fix what you don’t measure. A regular analysis of your campaign metrics will accurately identify what strategies are driving conversions. Once you know this, you can align your ad spend to achieve a greater return on investment. An efficiently managed digital advertising campaign has been proven to increase leads and drive sales – if you would like help setting up and managing an effective online ad strategy for your business, get in touch with your local WSI Digital Marketing Consultant today: wsiworld.com/get-in-touch-with-an-expert­.

  • WSI Digital Insider Series EP 02: Online Reputation Management with Michael Fertik

    20 mars 2015

    During the 2nd episode in our Digital Insider series, we’ll be talking about online reputation management and considerations for your own ORM strategy. The expert joining us is Michael Fertik, CEO and Founder of Reputation.com.

  • How to Master Online Reputation Management

    17 mai 2016

    WSI Digital Marketing Video Series: Building a strong online reputation is more important than ever. A study by Harvard Business Review found that a difference of one “star” in the average rating in a typical online business profile can lead to a 5-9% difference in revenue. But how can you influence customer feedback and proactively manage your online reputation? Step 1: Listen to Your Customers Your customers are your best resource for discovering how to make improvements to your business, so establish a system to genuinely listen to and engage with what your customers are saying about you. Step 2: Target Relevant Review Websites You can refine your monitoring process by focusing on the review websites that matter most to your target audience – knowing which review sites are most influential will help you plan an appropriate reputation management process. Step 3: Gather Customer Feedback Don’t leave the review process to chance; request customer feedback from both online and offline customer touch points. Be creative, be polite and be direct. Step 4: Share Your Customer Feedback Positive customer reviews make excellent marketing content, so make sure to publicly thank customers for their time and their comments – your social media profiles are an ideal place to share your customers’ praise. Step 5: Learn and Improve Be ready to learn from negative feedback, and make improvements. Remember to respond quickly and positively to bad reviews and your reputation will be enhanced rather than damaged by the poor review. Online review sites are growing in popularity as customer feedback has become a key factor in consumers’ buying decisions – you can either leave it to chance, or take steps to manage your online reputation and gain the marketing advantage. If you'd like help establishing a process to listen, gather and share reviews to improve your online reputation, then get in touch with your local WSI Digital Marketing Consultant today: wsiworld.com/get-in-touch-with-an-expert­.

  • WSI Season's Greeting's Video 2016

    14 déc. 2016

    Watch our 2016 Season's Greeting video from WSI.

  • Achieving Excellence in eCommerce

    21 mars 2016

    WSI Digital Marketing Video: Online selling or eCommerce continues to grow and is currently expanding at 7 times the rate of offline retail growth. But running a successful online store has its challenges. Adopting an effective eCommerce strategy will help you avoid the potential pitfalls, enable you to expand your marketing reach and grow your customer base. Here are five key points of focus needed to achieve eCommerce excellence. 1. Putting the Right Platform in Place Selecting the right eCommerce technology will set the foundation for your success. Your selling platform will need to not only look great, but be scalable, customizable and importantly, be mobile friendly. 2. Know Your Audience Understanding your target audience will help you prepare your website design for maximum impact, and will also guide your online marketing activities so your shop is accessible from all the right places. 3. Optimize for Conversion Your eCommerce platform should provide essential, easy to use marketing automation tools that allow you to personalize your messages and turn prospects into paying customers. Loyalty programs, cross sales offers and discount coupons are all examples of how you can increase your sales 4. Offer an Outstanding Customer Experience To build a loyal customer base, you need to provide excellent customer support – that offers an outstanding buyer experience beyond the sale. Your online reputation will depend on it. Having live chat support available lets you customers know you are there if they need you. 5. Listen, Learn and Improve If your eCommerce website is not always improving, you will get left behind. Run pilots, split test and regularly examine your website analytics to identify and then fix critical problems, such as addressing shopping cart abandonment. In conclusion, the eCommerce digital landscape is quite complex and constantly evolving – just as you would hire professionals to prepare your accounts or offer legal advice, your eCommerce website will benefit from the expertise of a Digital Marketing specialist. If you would like to talk to a WSI Digital Marketing Consultant, get in touch today: wsiworld.com/get-in-touch-with-an-expert.

  • 6 Essential Steps for a Successful Digital Marketing Strategy - WSI Digital Marketing Video:

    11 déc. 2017

    This is an updated version of one of our popular digital marketing videos on digital strategies. In this video WSI shares 6 essential steps for a successful digital marketing strategy.

  • 7 Steps to Certain SEO Success

    22 août 2016

    WSI Digital Marketing Video Series: Increasingly, search engines are doing a good job of delivering trustworthy, relevant results when people search for information. Which is good news for consumers, and also good news for businesses trying to attract more search traffic - because the following best practice SEO strategies really haven’t changed, and are still highly effective. 1. Keyword Research Choosing the right keywords is still a critical part of any SEO strategy – as it puts the right foundation in place to build upon. 2. Competitive Analysis Studying and learning from competitors who are ahead of you in search results can give a clearer picture of the effort required to match or overtake them. 3. Website Optimization The primary goal of onsite optimization techniques is to help the search engines easily understand what your website is about, so they can categorize it correctly. 4. Address Domain Authority A major SEO factor is the strength of your domain – meaning the number and quality of websites, blogs, social media portals and directories that link back to your site. 5. Content Strategy Consistently creating high-quality content is still by far the best way to rank well in search engines results, with the emphasis being on quality over quantity. 6. Social Media Strategy The amount of social signals associated with your content is an indicator of how valuable your content is to your users, and a reflection of your industry authority. 7. Measure, Report, Improve Measuring progress is also critical to a successful search strategy, as detailed reporting allows you to make informed decisions before making improvements. An adaptable approach to Search Engine Optimization – what we call AdaptiveSEO™ – will mean you can apply the appropriate search marketing strategies to reach more customers and increase sales. If you want to discover how AdaptiveSEO™ can work for your business, get in touch with your local WSI Digital Marketing Consultant.

  • The Anatomy of a Landing Page that Converts

    13 juil. 2016

    If you are using digital advertising to send visitors to your home page as the starting point of your sales funnel, then you might want to think again – a well-architected landing page is much more likely to convert visitors into leads. A dedicated landing page can be an extension of your campaign, focusing visitors’ attention on the end goal – which for you, is lead capture. The starting point for a successful landing page is to 1) identify your customer persona in order to create an appropriate hook, then 2) clarify your end goal, such as capturing data in exchange for a white paper, coupon or an eBook, and 3) design a landing page geared to convert, like this one: Remove unnecessary content to focus visitors’ attention on your offer – remove your menu, or anything else which can distract from your main message. Your headline needs be the biggest and boldest thing on the page, and should be the natural extension to the ad or email message that brought them there. Use an image, or better still a video to support your offer, making the intended call to action clear. Keep your copy short and to the point. Using bullets is an ideal way to achieve this. Now for the all-important lead capture form, keep it near the top, keep it short, and keep it simple – the more hoops a potential lead is required to jump through, the less likely they are to complete the process. Additionally, consider including testimonials, or other bite-sized content that strengthens your credentials. The final thing to do is to measure your success, then use split tests to tweak and improve your conversion rate. If you would like help setting up online landing pages that convert for you, WSI Digital Marketing Video Series: A properly managed digital advertising campaign can be a fast and efficient way to drive new leads and sales to your business - but how do you know which online advertising strategy you should use and when? Step 1. Identify the Right Search Criteria Selecting the right keyword search terms is vital for a successful ad campaign. In addition to keyword selection, increasingly sophisticated advertising networks also make it possible to target by location, interests, income, age and more. Step 2. Advertise On the Appropriate Ad Networks A better understanding of your ideal customer will mean you can maximize your advertising budget by selecting to display your ads on the most responsive advertising platforms. Step 3. Put Campaign Tracking in Place You can now optimize your campaigns by tracking which keywords and networks are converting the best. You can also connect your ads to your marketing automation process in order to track and nurture leads over time. Step 4. Carry Out Split Tests You can compare and improve your online ads by A/B testing your offers, landing pages and Calls to Action. Measuring the impact split test changes have on your campaign results will take the guesswork out of improving your campaign conversion rate. Step 5. Measure, Improve, Repeat You can’t fix what you don’t measure. A regular analysis of your campaign metrics will accurately identify what strategies are driving conversions. Once you know this, you can align your ad spend to achieve a greater return on investment. An efficiently managed digital advertising campaign has been proven to increase leads and drive sales – if you would like help setting up and managing an effective online ad strategy for your business, get in touch with your local WSI Digital Marketing Consultant today: wsiworld.com/get-in-touch-with-an-expert­.

  • The WSI Story

    22 nov. 2018

    WSI's story began more than 20 years ago from one visionary statement: “One day, we will create the distribution unit for marketing goods and services around the world, using the Information Super Highway.” Fast-forward to today, and WSI is the world’s largest digital marketing network. Aspiring entrepreneurs that join the WSI network, immediately gain partnerships with huge companies like Google and HubSpot, as well have a best-selling book and be the owner of an award-winning business.

  • Be INSPIRED for 2015!

    10 déc. 2014

    From our team to yours, we hope you have a beautiful holiday season and we're looking forward to an amazing New Year with you!

  • WSI Seasons Greetings 2017

    11 déc. 2017

    In 2018, let's create our own success. Let's believe more, achieve more and inspire more! Wishing everyone happy holidays from WSI.

  • Improving Sales Using Web Analytics

    20 oct. 2015

    WSI Digital Marketing Video: You can't improve your online marketing without paying attention to your website statistics. Often overlooked, your web analytics can provide a wealth of knowledge to enable you to convert more visitors into buyers.Here are five key methods for understanding and then improving your customer’s buying cycle.

  • A Recipe for Content Marketing Success

    12 avr. 2016

    WSI Digital Marketing Video Series: Content marketing has given small businesses the opportunity to become their own publishers. Creating and distributing valuable, relevant, and consistent content forms an online marketing strategy designed to attract and retain loyal customers. To do this, a workable content marketing plan is crucial – here are 5 key ingredients for achieving success with content marketing. 1. Identify and Understand Your Audience Before you write a word, you need to know who you are writing for. Identifying your target audience using buyer personas will enable you to understand and directly speak to the challenges that your ideal customer faces and help them solve those challenges. 2. What, Where, How With an understanding of who your content is addressing, you can now start brainstorming ideas. Determine the most appropriate writing styles, content formats, and identify the best place to post your content for maximum impact. 3. Quality Matters Most It’s the quality of your content that will determine how much it is viewed, shared, commented on and whether it is positioned at the top of search engine results, so focus on producing quality over quantity. 4. Stay Organized Planning, producing and publishing a steady flow of valuable and relevant content needs to be organized. A content calendar will enable you to coordinate your publishing schedule, manage your team of contributors and meet deadlines. 5. Review, Measure, Improve Proving the effectiveness of content marketing can sometimes seem elusive – the key is to determine your objectives, establish your key metrics and then measure engagement. Use the data to learn what works best and how to make improvements. If you would like to position yourself as an expert and increase your sphere of influence by launching an effective content marketing plan for your business, contact your local WSI Digital Marketing Consultant today: wsiworld.com/get-in-touch-with-an-expert.

  • 5 Key Components for Building Better Brand Authority

    18 mars 2015

    Reputation is power and it's extremely important that businesses know how to influence and project a credible brand image online. We have 5 invaluable strategies that'll help any team build positive brand authority and crediblity for their business.

  • WSIDMVideoSeries0216 Web Development

    16 févr. 2016

    WSI Digital Marketing Video: Developing an engaging mobile ready website that converts visitors into leads and leads into buyers, will provide an effective hub for your digital marketing campaigns - and will lay the foundation for your online success. Here are seven key steps for achieving website success. Step 1: Discovery - Understand What You Need Your website may have many marketing objectives, but it’s important to focus on what your customers and potential customers want. Using buyer personas is an ideal starting point to guide you in the right direction. Step 2: Budget – Think Investment, Not Cost A website is no longer a static shop window – it’s an interactive platform that will keep your customers engaged and create brand loyalty. Your digital marketing budget should reflect this. Step 3: Planning – Crucial to Your Success In addition to planning your website, you will need a complete marketing plan that includes other online strategies that will attract visitors to your site. Only then are you ready to start constructing a full digital marketing campaign Step 4: Design and Build If the discovery and planning stages are successful, the design and development strategy for your website will be become obvious, as your online objectives will guide the construction. Step 5: Test and Debug This step is often rushed, but is vital for delivering a great customer experience. Make sure you allocate enough time for all the necessary QA and UE checks to be completed thoroughly. Step 6: Pre and Post Launch Activities It’s important to capitalize on the marketing opportunities your new website will provide when launched. Incorporate and maximize your social media coverage, search engine exposure and data capture. Step 7: Analyze and Improve Regular measurement and analysis of the data your website can provide will allow you to continually tweak and improve to ensure you achieve a generous return on your website investment. If you would like help to improve your online presence, get in touch with your local WSI Digital Marketing Consultant today: http://www.wsiworld.com/get-in-touch-with-an-expert

  • Season's Greetings from WSI!

    14 déc. 2015

    From our team to yours, we hope you have a beautiful holiday season and we're looking forward to an amazing New Year with you!

  • WSI Digital Insider Podcast Series EP 03: Targeted Lead Generation with Sharon Rowlands

    25 mai 2015

    During the 3rd episode in our Digital Insider series, we’ll be talking about targeted lead generation and considerations for your own lead generation strategy. The expert joining us is Sharon Rowlands, CEO of ReachLocal.

  • Marketing Automation: Turning Visitors into Leads, and Leads into New Customers

    16 nov. 2016

    Successfully delivering appropriate messages helps you to lead customers step-by-step through their buying cycle. Marketing automation enables you to set up a workflow of highly personalized marketing messages designed to convert website visitors into leads, and then your new leads into paying customers. In this video, we highlight the 5 best practice guidelines to get marketing automation working for your business.

  • 5 Sure Fire Ways for Improving Brand Promotion

    20 avr. 2015

    The ultimate marketing goal for your business is for your brand to be instantly recognizable by your target audience, so they think of you first when they’re ready to buy.Here are 5 key digital marketing strategies to increase brand awareness and make sure you remain visible throughout your client’s buying cycle.

  • Improving Targeted Lead Generation

    19 mai 2015

    The ability to generate high quality leads will have a direct impact on your marketing budget and the effectiveness of your sales pipeline. Here are four vital online advertising techniques that will enable you to improve your return on investment by capturing targeted leads that are ready to be turned into loyal customers.

  • WSI Digital Insider Podcast Series EP 04: Social Media with Dave Kerpen

    24 juil. 2015

    During the 4th episode in our Digital Insider series, we’ll be talking about content syndication and why social media and social advertising should be a part of every company's digital marketing strategy. The expert joining us is Dave Kerpen, CEO and Co-founder of Likeable Local and NY Times Best Selling Author.

  • WSI Digital Insider Podcast Series EP 05: Brand Loyalty with Tammara Kennelly

    29 sept. 2015

    In the 5th episode of our Digital Insider series we’ll be talking about the inevitable collision of the publishing world with the digital realm and how the right kind of content can do wonders for any brand. The expert joining us is Tammara Kennelly, President of FriesenPress, the award-winning North American publishing company.

  • Improve Customer Engagement with Video Marketing

    28 août 2017

    We would like to share 5 tip for effectively improve customer engagement using video marketing. If you would like more details on how to use video marketing as part of your overall marketing strategy be sure to connect with your local WSI Digital Marketing Consult

  • Growing Leads and Sales with Marketing Automation

    20 juil. 2015

    WSI Digital Marketing Video - The ultimate goal for your online marketing is to generate more leads and convert them into paying customers. A good marketing automation solution can multiply your effectiveness to attract more website visits, and nurture your leads through their entire buying process. Here are five ways to target, personalize and automate your marketing messages across multiple channels.

  • 5 Advanced Techniques to Sky Rocket Your Email Marketing

    17 oct. 2016

    Email marketing continues to be one of the most effective ways of connecting with your audience –regardless of the device they use. The following five best practice techniques will highlight new opportunities to publish targeted email messages that build customer loyalty and increase sales. 1. Targeting and Segmentation The foundation of an effective email marketing plan is to better understand your customer by developing buyer personas. You can then create appropriate groups and segment your email list accordingly. 2. Make it Personal Now you are ready to personalize your message with an appropriate greeting, or recognition of an anniversary or birthday. You can further customize your offers by referring to customers’ purchase history or other company interactions. 3. Lead Nurturing and Marketing Automation Automated customer initiated email sequences are a great way of providing a non-intrusive flow of information to your visitors as they progress through the sales cycle, allowing you to address their needs at the exact right time. 4. Refine Your Message by Split Testing You can make continual improvements to your email marketing strategy by trying a variation of your subject line, or different design layouts, to help you understand what will get your message opened and actioned. 5. Make it Mobile-Friendly A large portion of your customers will read your emails from their mobile device, so make your content responsive with a clear design, easy to read fonts and strong, clearly visible calls to action. Finally, be prepared to evolve your email marketing strategy by regularly reviewing your progress, and incorporating new best practice email methodologies that will enable you to build stronger customer relations, nurture leads and increase your sales. If you would like to review the effectiveness of your email marketing strategy, get in touch today.

  • Adaptable Digital Marketing That Wins New Business

    13 nov. 2015

    WSI Digital Marketing Video: The world of digital marketing moves quickly and being able to adapt to new challenges and technologies can boost your customer base and brand loyalty. Here are four essential steps to make sure your digital marketing strategy is ready to capitalize on new opportunities.

  • 5 Profit Pulling Analytics Reports to Regularly Review

    15 déc. 2016

    Collect and report data on how customers interact with your website.

  • 5 Steps to Successfully Gaining a Competitive Advantage

    18 févr. 2015

    One of the best ways to boost your business' performance in the digital space is to see how well you stack up against your competition. That kind of data is absolutely invaluable in helping your team make the necessary improvements and ultimately gaining a competitive advantage.

  • Ryan Kelly: A WSI Digital Marketing Consultant Interview

    28 déc. 2018

    Ryan Kelly shares his skills and strengths that is making his digital marketing agency a success. He brings organization, prompt decision making and strategic thinking to his business. And most importantly how to have fun at work. In this video interview he gives us an office walk around and we get the opportunity to his team.

  • WSI Making a Difference -IN 'n' OUT Case Study Video

    28 juil. 2017

    WSI is Making a Difference in Our Clients' Lives. Here's an example of how a WSI digital agency helped IN 'n' OUT achieve a best-in-class reputation for the UK.

  • 5 Key Components to Improving Customer Acquisition

    17 juin 2015

    In today’s increasingly over-crowded online marketplace, the key to building a loyal customer base is to consistently follow an effective digital marketing plan - something most companies still fail to do. Here are five key components for a digital marketing plan to take your customer acquisition to the next level.

  • Eric Cook: A WSI Digital Marketing Consultant Interview

    28 nov. 2018

    A video interview with WSI Digital Marketing Consultant and banking expert, Eric Cook

  • Season's Greetings from WSI - Let's be REMARKABLE in 2019!

    13 déc. 2018

    The holiday season is a great time to reflect on the year that has past and plan for the year to come. Here are some inspirational quotes to help ensure your 2019 is a REMARKABLE one! At WSI, we wish everyone a Happy Holidays and a prosperous New Year!

  • Get Leads Fast With Pay-Per-Click Advertising - WSI Digital Marketing Video

    11 déc. 2017

    This is an updated version of our popular digital marketing video from a couple years ago. It covers some key tips for getting the most lead generation results out of your pay-per-click advertising campaigns.

  • Hande Ocak Basev Interview

    5 mai 2019

    In this interview, WSI's Digital Marketing consultant Hande Ocak Basev, shares her story of starting a new business in London, having recently moved from Turkey.

  • Alison Lindemann: A WSI Digital Marketing Consultant Interview and First-Hand Review of WSI

    16 avr. 2019

    We interview Alison Lindemann from los Angeles. She is a WSI Internet Consultant with Top Gun status. Find out more about her in this interesting interview.

  • Neal Lappe: A WSI Agency Interview and Review

    28 févr. 2019

    Francois Muscat Interviews WSI Top Performing Internet Consultant Neal Lappe. Neal shares his experiences and strategies with us on how he built a million dollar digital marketing business.

  • Mike & Joe Naylor: A WSI Digital Marketing Consultant Interview and Review

    23 janv. 2019

    Watch this interview of how a Military Intelligence Officer makes the switch to digital marketing. Mike & Joe Naylor share their experiences and decision to join WSI Internet Marketing.

  • WSI Client Success Story: Mike Chavez Painting

    25 avr. 2019

    In this WSI case study video, we walk through the customer journey of one of our clients, Mike Chavez Painting - an established paint and decorating company based in Santa Rosa, California. They were looking to improve their website and build their reputation online. Since partnering with WSI, they have dramatically increased the traffic and leads from their website and have been voted the best paint company in the Sonoma Country for 2017 and 2018.

  • Chuck Bankoff shares his story of joining WSI and the value he gets from the network

    25 juin 2019

    Veteran Digital Marker Chuck Bankoff visits South Africa and shares his story on WSI while on safari

  • Chuck Bankoff typical work week as a WSI digital consultant

    9 juil. 2019

    Chuck tells us his story from corporate to WSI and how his wife convinced him to take the leap. Chuck share his typical work week as a Digital Marketing Consultant. He shares how he uses LinkedIn as a source for marketing and how the team allocates weekly time for continuous learning.

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