{"id":329,"date":"2021-03-18T11:32:00","date_gmt":"2021-03-18T10:32:00","guid":{"rendered":"http:\/\/breputatzt.cluster026.hosting.ovh.net\/blog\/?p=329"},"modified":"2024-06-18T11:36:01","modified_gmt":"2024-06-18T09:36:01","slug":"racheter-une-entreprise-comment-ca-marche","status":"publish","type":"post","link":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/2021\/03\/18\/racheter-une-entreprise-comment-ca-marche\/","title":{"rendered":"Racheter une entreprise : comment \u00e7a marche ?"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Temps de lecture\u00a0: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p>Avec environ 75 000 cessions comptabilis\u00e9es par BPCE L\u2019Observatoire en 2016, reprendre une entreprise appara\u00eet comme une pratique assez courante. Cela offre une alternative int\u00e9ressante \u00e0 la cr\u00e9ation d\u2019une structure et des avantages non n\u00e9gligeables. En effet, un rachat permet l\u2019acquisition d\u2019une client\u00e8le, la reprise des relations avec les fournisseurs ainsi qu\u2019une organisation interne d\u00e9j\u00e0 \u00e9tablie. De plus, les chances de r\u00e9ussite sont souvent plus importantes qu\u2019un projet entrepreneurial, c\u2019est pour cela que\u00a0les \u00e9tablissements financiers\u00a0seront moins frileux \u00e0 financer un rachat plut\u00f4t qu\u2019une cr\u00e9ation. Mais reprendre une entreprise r\u00e9pond d\u2019un processus bien particulier, selon des conditions juridiques, financi\u00e8res, marketing et commerciales. Dans ce cadre, comment fait-on concr\u00e8tement pour racheter une entreprise ?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"chercher-et-trouver-l-opportunit-\">Chercher et trouver l\u2019opportunit\u00e9<\/h2>\n\n\n\n<p>Apr\u00e8s avoir cibl\u00e9 le secteur d\u2019activit\u00e9, la zone g\u00e9ographique et le type d\u2019entreprise que vous souhaitez racheter, il convient maintenant de chercher une offre adapt\u00e9e. Cette premi\u00e8re \u00e9tape est la plus compliqu\u00e9e dans le rachat car les chefs d\u2019entreprise se font souvent discrets sur leurs intentions de vendre. De plus, d\u2019apr\u00e8s\u00a0le CRA (C\u00e9dants et Repreneurs d\u2019Affaires)\u00a0pr\u00e8s de 30% des ventes d\u2019entreprises s\u2019effectuent en vase clos dans le r\u00e9seau du vendeur (salari\u00e9s, famille\u2026).<br>Toutefois, il existe diff\u00e9rents outils qui permettent de trouver des annonces de cessions en externe. Il est possible de se pencher sur des sites d\u2019unions professionnels ou f\u00e9d\u00e9rations, qui mettent en ligne des annonces de ventes d\u2019entreprises. Ils fonctionnent comme de v\u00e9ritables r\u00e9seaux et sont, pour certains, sp\u00e9cialis\u00e9s par secteurs d\u2019activit\u00e9s ou par zones g\u00e9ographiques. De plus, des organismes consulaires sont mis en place comme les CCI (Chambres de Commerce et d\u2019Industrie) et permettent d\u2019\u00eatre inform\u00e9 sur les offres\u00a0tout en maintenant l\u2019anonymat\u00a0du vendeur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"analyser-et-valuer-l-entreprise\">Analyser et \u00e9valuer l\u2019entreprise<\/h2>\n\n\n\n<p>Une fois l\u2019opportunit\u00e9 de rachat trouv\u00e9e, il faut \u00e9tablir\u00a0un diagnostic de l\u2019entreprise. Il s\u2019agit d\u2019une \u00e9tape cruciale afin de pouvoir mettre en place une strat\u00e9gie efficace de reprise d\u2019activit\u00e9. Il convient d\u2019examiner l\u2019entreprise sous plusieurs angles : march\u00e9 et client\u00e8le,\u00a0RH et organisation, actionnariat et juridique ainsi que les processus de fabrication et de distribution. Vous pourrez tirer de cette analyse les points forts et les points faibles de l\u2019entreprise et donc monter un plan de reprise adapt\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"se-financer\">Se financer<\/h2>\n\n\n\n<p>A l\u2019aide d\u2019un professionnel ou seul, vous devez maintenant \u00e9tablir un plan de financement. Il devra estimer le co\u00fbt global du rachat et recenser les ressources disponibles. Apr\u00e8s avoir mont\u00e9 votre plan financier, il existe diff\u00e9rentes sources pour financer un rachat d\u2019entreprise : \u00e9pargne personnelle,\u00a0financement participatif, investisseurs\u2026 Le financement le plus courant demeure n\u00e9anmoins le pr\u00eat bancaire. Il convient donc de monter son plan de reprise avec la plus grande rigueur afin de convaincre les \u00e9tablissements financiers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclure\">Conclure<\/h2>\n\n\n\n<p>Dans un premier temps l\u2019acte d\u2019engagement entre le vendeur et le repreneur est formalis\u00e9 par le protocole d\u2019accord. C\u2019est un acte qui engage les deux parties, pr\u00e9sente l\u2019entreprise et \u00e9nonce les conditions de vente. Il est r\u00e9dig\u00e9 \u00e0 l\u2019aide d\u2019un avocat et plusieurs autres documents y sont annex\u00e9s (\u00e9tats financiers, baux commerciaux\u2026).<br>Suite \u00e0 la signature du protocole d\u2019accord par le vendeur et l\u2019acheteur, il faut proc\u00e9der \u00e0 celle de l\u2019acte de cession d\u00e9finitif. Il est r\u00e9alis\u00e9 en g\u00e9n\u00e9ral devant un notaire et concr\u00e9tise le d\u00e9but d\u2019une nouvelle histoire !<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faire-prosp-rer-votre-business-\">Faire prosp\u00e9rer votre business !<\/h2>\n\n\n\n<p>Vous \u00eates maintenant l\u2019heureux(se) propri\u00e9taire d\u2019une entreprise ! Afin de d\u00e9marrer votre nouvelle vie efficacement, il faut bien g\u00e9rer cette p\u00e9riode de transition. La clef du succ\u00e8s r\u00e9sidera donc dans la bonne ex\u00e9cution de votre plan de reprise. Il faudra alors mettre en place vos actions prioritaires : rencontrer les salari\u00e9s, les clients, les fournisseurs et prendre les premi\u00e8res d\u00e9cisions commerciales et financi\u00e8res. L\u2019aventure commence !<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Temps de lecture\u00a0: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Avec environ 75 000 cessions comptabilis\u00e9es par BPCE L\u2019Observatoire en 2016, reprendre une entreprise appara\u00eet comme une pratique assez courante. Cela offre une alternative int\u00e9ressante \u00e0 la cr\u00e9ation [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":330,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","_uag_custom_page_level_css":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[35],"tags":[22],"class_list":["post-329","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-donnees-entreprises","tag-cadre-legal-reglementaire"],"featured_image_src":"https:\/\/pages.b-reputation.com\/wp-content\/uploads\/2024\/06\/racheter-une-entreprise-comment-ca-marche.png","author_info":{"display_name":"Margaux Blanc","author_link":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/author\/mblanc\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Racheter une entreprise : comment \u00e7a marche ? - B-REPUTATION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-reputation.com\/fr\/blog\/index.php\/2021\/03\/18\/racheter-une-entreprise-comment-ca-marche\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Racheter une entreprise : comment \u00e7a marche ? - B-REPUTATION\" \/>\n<meta property=\"og:description\" content=\"Temps de lecture\u00a0:  2 minutesAvec environ 75 000 cessions comptabilis\u00e9es par BPCE L\u2019Observatoire en 2016, reprendre une entreprise appara\u00eet comme une pratique assez courante. 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Cela offre une alternative int\u00e9ressante \u00e0 la cr\u00e9ation [&hellip;]","_links":{"self":[{"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/posts\/329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=329"}],"version-history":[{"count":1,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/posts\/329\/revisions"}],"predecessor-version":[{"id":331,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/posts\/329\/revisions\/331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/media\/330"}],"wp:attachment":[{"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b-reputation.com\/fr\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}